NONCONFORM :: Blog

Alliance Branding

posted on 2nd February 2012 under Design, Identity, Print, Procurement, Typography, Web

Project Alliance is a collective of three highly successful consortia in social housing.

For this project we created a comprehensive & corporate ID & brand that reflect the groups achievements, values & aspirations. The brand has longevity & is also adaptable in order for it to work across digital & paper based collateral. The branding is futureproof, accessible & has the flexibility to work comfortably with sub brands for example, Retrofit for Housing. The brand also reflects the groups hollistic approach & service offer.

The identity -

Holding page

Pull up stands

Quality mark stamp

Leaflet spread

EFDSS Music Brochure

posted on 16th December 2011 under Design, Folk Music, Identity, Print, The Arts, Typography

We work with the inspirational English Folk Dance and Song Society in London. They are the national folk arts development organisation for England. We have recently designed several different print items for them, the music brochure, season brochure & the education brochure. Throughout the brochures features the work by the brilliant illustrator Alice Patutullo. Check out more of her work here: http://www.alicepattullo.com/ and check out the EFDSS website too http://www.efdss.org/

Here are some snaps of the music brochure.

Love your Bluecoat campaign

posted on 20th October 2011 under Design, Identity

We created a campaign for a scheme to convert audiences into financial supporters. The message is clear, simple and direct and emphasise what the Bluecoat does, what it is being asked of the individual and state why they should get involved – what is the benefit to them & to the Bluecoat? For this campaign we have created the identity, name, call to action & roll out of all marketing collateral. For more information visit: http://www.beamember.org.uk/

Identities

A5 leaflet

Badge

Apple Day at Cecil Sharp House

posted on 13th October 2011 under Design, Identity, Print, Typography

We have just begun working with the wonderful English Folk Dance and Song Society in London. They are one of the leading folk development organisations in the UK. We have just designed their print to promote Apple Day. We produced a leaflet, posters, banner, e flyer & a newspaper advert. Apple Day is a festival which celebrates all things appley, there is also live music and craft workshops at the event.

Some of the promotional items: Apple Day identity, e flyer, large scale banner & a spread from the leaflet.

Liverpool World Heritage City

posted on 22nd August 2011 under Design, Identity, Typography

We are extremely proud to share with you our work for Liverpool World Heritage City. For this project we designed the branding, which included a bespoke typographic identity, which needed to work comfortably with existing identities UNESCO & Liverpool – Maritime Mercantile City. The full typeface was then created called ‘Modern Heritage’ This is an uppercase typeface, it is elegant yet established.

We also designed a set of illuminated letters. Each letter is associated with the six World Heritage sites around Liverpool, for example the letter A is for Albert Dock, and is filled with details of iconic architecture, from established buildings like the Dock itself & the Pumphouse to modern buildings like Liverpool 1 and the Mann Island development.